Recording artist Put up Malone has acquired an undisclosed fairness stake in esports group Envy Gaming – the mum or dad firm behind Dallas Gasoline, Dallas Empire, and Staff Envy. The deal was brokered by Put up Malone’s illustration at London Leisure Group, Electrical Really feel Leisure, and United Expertise Company.
“I grew up in Texas and I’ve been gaming my complete life, so this simply actually felt proper,” stated Put up Malone in a launch. “I’ve at all times needed to be part of bringing gaming into the skilled sports activities world so to be concerned with what Envy is doing in my hometown looks like such an ideal match.” Malone can be an avid gamer, sustaining his personal Twitch channel, and serving as a model ambassador for gaming peripheral model HyperX.”
Put up Malone turns into the most recent in a rising pattern of music and sports activities celebrities becoming a member of possession teams of esports entities together with Wiz Khalifa and the Pittsburgh Knights, and most not too long ago NBA all-star Ben Simmons becoming a member of FaZe Clan as an investor and ambassador.