Indian stay streaming and esports platform Loco and the NBA 2K League introduced a multiyear partnership that may see the corporate stream NBA 2K League video games in India. The primary broadcast will probably be a best-of-five collection between Warriors Gaming Squad and Wizards District Gaming on Saturday.
The NBA 2K League, a three way partnership between the NBA and Take-Two Interactive, is knowledgeable esports league that includes the most effective NBA 2K gamers on the earth and the primary official esports league operated by a U.S. skilled sports activities league. The present season encompasses a $1.4M USD prize pool and not too long ago introduced DoorDash as a sponsor. It’s the highest tier of competitors for the title. The partnership will lengthen into the 2021 NBA 2K League season the place Loco will stream greater than 200 video games from the event collection.
Loco is without doubt one of the names in a rising record of stay streaming platforms in India. The platform’s mother or father firm, Pocket Aces has a powerful background within the digital content material area, and in July 2019, the corporate introduced a 1B INR($13.5M USD) funding from Sequoia India, DSP Group, 3one4 Capital, and different outstanding buyers. In current months, Loco signed content material partnerships with Fnatic and Pink Bull to create and broadcast distinctive esports-related content material.