The Pittsburgh Knights, the esports group affiliated with the NFL’s Pittsburgh Steelers franchise, and PNC Financial institution have introduced that they’ve prolonged their sponsorship settlement via 2024.
PNC will likely be known as a Most popular Banking Associate of Knights Nation. The deal extends the partnership between the esports group and Pennsylvania’s largest financial institution, who final yr partnered to assist tackle gender inequality in gaming.
As an necessary subject and initiative nonetheless for the 2 corporations, they may look to proceed the dialog by “offering a platform” for professionals to coach and share their insights in an effort to interrupt down limitations and “stage the enjoying area” for girls and spotlight why range is necessary to the well being of the gaming and esports area.
Final yr, the initiative tapped consultants reminiscent of; anupama jain, director of Pittsburgh’s Gender Fairness Fee; Sonia Ruef, athletic coach for the Pittsburgh Steelers; and Aerial Powers, skilled basketball participant for the WNBA’s Minnesota Lynx, amongst others.