Brazilian Free Hearth participant and esports celebrity Bruno “Nobru” Goes signed with Play9, a content material firm owned by Felipe Neto, the fifth-biggest YouTuber on the earth with 41M subscribers, for the creation of three new channels on YouTube. The deal was negotiated by Play9 co-founders João Pedro Paes Leme and Marcus Vinicius Freire, with Renan Philip, co-founder of 3C Gaming, the corporate that manages Nobru’s profession.
The deal is each a transfer by Nobru to broaden his content material and a transfer by Play9 to broaden its presence within the gaming market. Nobru already has a 10M-subscriber channel on YouTube, however the plan with Play9 is to create a brand new channel centered on the worldwide market — particularly in Indonesia and India the place the participant is already recognized — one other channel for increasing Nobru’s picture exterior the gaming world, and a 3rd to be introduced in 2021.
Though Nobru has a contract with Twitch, TEO discovered that it doesn’t prohibit him from creating content material for different platforms so long as they aren’t reside streams. In 2021, Nobru based his personal esports group, named Fluxo, then proceeded to win the Brazilian League of Free Hearth (LBFF) with it, and can dispute the world championship in Singapore in Could. Again in 2019, Nobru not solely gained the world championship with Corinthians Free Hearth however was additionally chosen as the perfect participant on the earth.